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MunchRun - Food Delivery App Design
Role
MunchRun - Food Delivery App Design
Time
MunchRun - Food Delivery App Design
Tools
Client
MunchRun - Food Delivery App Design
MunchRun is a food delivery platform serving 50,000+ active users across 12 cities, connecting customers with 1,800+ local restaurants. The existing app had grown organically over 3 years, resulting in an inconsistent experience that was hurting retention and order completion rates.
I joined as the sole Product Designer to rebuild the end-to-end ordering experience, from restaurant discovery to post-delivery review, with a focus on speed, clarity, and delight.
50K+
Active Users
1800+
Restaurant Partners
12
Cities Served
MunchRun's app had a 54% cart abandonment rate and a declining 3.1-star App Store rating. Users were dropping off primarily during the customization and checkout flow due to confusing UI patterns and a lack of real-time feedback.
62% of drop-offs occurred during the item customization step
Users spent an average of 6.8 minutes placing a single order
45% of support tickets were related to order tracking confusion
Repeat order rate had declined from 61% to 44% over 8 months
New user retention at day-7 was at a low 22%
MunchRun is a food delivery platform serving 50,000+ active users across 12 cities, connecting customers with 1,800+ local restaurants. The existing app had grown organically over 3 years, resulting in an inconsistent experience that was hurting retention and order completion rates.
I joined as the sole Product Designer to rebuild the end-to-end ordering experience, from restaurant discovery to post-delivery review, with a focus on speed, clarity, and delight.
50K+
Active Users
1800+
Restaurant Partners
12
Cities Served